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Hospital website design

A hospital website is used by patients, visitors, referring physicians and job seekers, often in a hurry. We design and build hospital and health system websites around the tasks people come to complete, on WordPress, Webflow or Framer.

Built around tasks

Most visits are short and specific: find a doctor, get directions, check emergency information, pay a bill, look up visiting hours or apply for a job. The home page and navigation should make those tasks obvious, with deeper service information one step away.

Pages most hospitals need

  • Find a doctor: a searchable provider directory filtered by specialty, location, language and whether the provider accepts new patients.
  • Locations: each hospital, clinic and outpatient site with hours, parking, entrances and services.
  • Services: service line pages, from emergency care to cardiology and imaging.
  • Patients and visitors: visiting hours, what to bring, parking, billing and the patient portal.
  • Careers: roles, benefits and the application path.
  • News and community: announcements, events and community health programs.

Structured content at scale

Hospital websites hold hundreds of connected records: providers, locations, services and specialties. We model them as linked CMS collections, so a provider page shows the right locations and services automatically and one update reaches every page that uses it. Where provider data lives in another system, we plan how it reaches the website.

Accessibility and plain language

Hospital websites serve the whole community. We design to WCAG guidance, write navigation in plain language and test with keyboard navigation, screen magnification and mobile devices.

Integrations and privacy

Patient portals, scheduling, bill pay and job applications usually live in specialist systems. The website links to them clearly. Tracking stays off pages and forms where it could reveal health information about a visitor.

Choosing a platform

WordPress is the most common choice for large hospital sites with many editors and integrations. Webflow suits smaller hospitals and outpatient groups that want strong design control with structured CMS content. Framer is a good fit for a foundation, campaign or single-service site alongside the main website. Compare the platforms.

How a hospital website project runs

  1. Define: we meet marketing, IT and service line stakeholders, inventory content and integrations and agree the scope and who does what.
  2. Design: we design navigation, page types and the key patient tasks with your team.
  3. Build and review: we build the site and its collections, connect the agreed systems and test accessibility across devices.
  4. Launch and hand over: we launch with a full redirect map and train your editors to manage providers, locations and services.

Frequently asked questions

Can you build a find-a-doctor directory?

Yes. Providers become structured records with specialty, location, language and availability fields, and visitors can search and filter them. If provider data comes from another system, we plan how it reaches the site.

Do you work with both marketing and IT teams?

Yes. Hospital projects involve marketing, IT, compliance and service lines. We agree responsibilities and review steps with each group at the start.

How do you handle a site with hundreds of pages?

We start with a content inventory, consolidate where pages overlap, model repeated content as collections and map every old address to its new one before launch.

Can the site connect to our patient portal and scheduling?

The website links to or embeds the tools those systems support, and we keep tracking off any page where it could expose health information.

How much does a hospital website cost?

Every proposal is based on the actual scope: page types, collections, integrations, content, migration and accessibility work. Tell us about your organization and we will recommend a scope and send a clear proposal.

Tell us about your project

Share what you are planning, the platform you prefer and any timing. We will review it and follow up with the next step.

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